Momentum Partnerships

social marketing & corporate responsibility (CSR) & business and human rights

Ten last minute Christmas presents

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Ten last minute Christmas presents

It’s this time of year again. We search for last minute Christmas presents.

More and more people celebrate the ‘Festive Season’ formerly known as Christmas:  a holiday to celebrate the birth of Jesus Christ, who, in the eyes of Christians, is the son of God.

Why is Christmas popular to non-Christians?

Why is Christmas so popular and reaches beyond religious boundaries? Because it sells just about everything and is therefore loved by business owners around the world AND it allows us to express our love for each other. This makes for a great consumer festival where everybody wins – except the planet!

Buy less stuff ending up in landfill. Make gifts that matter instead.

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Valentine’s Day during a Pandemic

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Valentine’s Day during a Pandemic

It’s February and you know what that means – advertisers trying to sell us more stuff – cards, flowers, wine, gimmicks, experiences and the idea that we are lacking in some way if we don’t have a significant other or have and don’t wish to take part in Valentine’s Day spending.

Are you spending the right amount of time, money or impression on someone or yourself?

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Money can’t buy happiness

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Money can’t buy happiness

Or can it? The saying ‘money can’t buy happiness’ isn’t always true…

If you live below the poverty line money will ensure you can buy yourself physical security and feel emotionally better due to the reduced stress that lack of money brings with it.

Disposable income can also be used to help others. Research suggests people who help others are happier than people who spent all of their money on themselves. Spare income allows us to donate to causes close to our hearts and leads to happiness.

Once we pass a certain threshold, namely $75,000US according to Economists Daniel Kahneman and Angus Deaton, we won’t be any happier when we earn more and upgrade existing and add more possessions to our own private empire.

The things that bring long-term satisfaction and contentment can’t be bought with money, on the contrary, instant gratification particularly can actually have the opposite effect. [Read more…]

buy into buying nothing

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buy into buying nothing

Advertising has us chasing cars and clothes, working jobs we hate so we can buy crap we don’t need.

Quote: FIGHT CLUB’ TYLER DURDEN

buy nothing day

Buy Nothing Day commenced in Canada in the early 90ties to protest consumerism*. The day is currently held in about 65 countries either on Black Friday (end November) or the day after. It offers a 24 hour detox from shopping as opposed to Black Friday which offers ‘the buy-everything-you-can-in-the-shortest-amount-of-time-whether-you-need-it-or-not’.

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Spring is in the Air

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Spring is in the Air

Plants are flowering.
Baby animals are showing their little faces.
Days are getting longer.
The air is warming.
We have a spring in our step.

Here in Australia spring starts on 1 September. In the astronomical calendar spring begins on the 21 September. We tend to do things differently in down under.

Wattle Day & the Golden Wattle

The Golden Wattle in full bloomThe 1st day of spring is also Wattle Day. The Golden Wattle (Acacia pycnantha) is an evergreen spreading shrub or small tree. Did you know there are more than 760 different types of wattle across Australia?

Yet, despite of the wattle’s iconic status some types are threatened by extinction. [Read more…]

Inspirational quotes for a new decade

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Inspirational quotes for a new decade

A new year and a new decade.

January 2020 – the end of an old and the beginning of not just a new year but a new decade.  A decade of hope and to move into the right direction.

A time for collaboration and consensus building.  A time for integration of the different, of the poor, of the voiceless, of non-human animals, of plants, of everybody and everything.  A time to create balance.

Goals and resolutions.

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A new year – a fresh start ?

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A new year – a fresh start ?

We are half way into January and by now, your new year resolution(s) are probably already out of the window.  You are not alone:

Most New Year’s resolutions fail. That’s a fact.  

But don’t let this stop you from having one or several resolutions. Drawing one year to a close and starting a new one is a powerful tool for reflection, for taking stock and to set out where you would like to be in another 12 months time…  no goals = no results. 

Prove them wrong!

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#EarthHour2017 a decade of turning lights off…

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#EarthHour2017 a decade of turning lights off…

Earth Hour 2017

Happy 10th Anniversary Earth Hour!

Congratulations to lasting the distance!

Congratulations Earth Hour  to one decade of persuading the world to turn the lights off for an evening or even the night. What commenced as a simple gimmick has turned into a world wide phenomenon stimulating debate about climate change and environmental issues.

Initially I viewed Earth Hour as a soft campaign making it easy and comfortable for people to indulge in a small gesture and feel good about themselves as they are ‘fighting’ climate change. [Read more…]